Evening Wear

Statement Backless Dresses



Occasion Wear



Sleeved Gowns

High Lo's

Prom Shop UK

The heart of Birmingham, Grand Central

Providing you with the ultimate choice for prom dresses under one roof. For over 25 years, we have been known to stock the largest range of dresses in the West Midlands & helping parents around their budgets. Stocking every single style from all major prom brands you will be blown away by our choice. Our stylists spend an unlimited time with you showing you the absolute full range of dresses giving you the ultimate choice for prom. If your open minded to what you want or not sure what suits you, Sonique are experts in providing you the best choice and service. We will help you and give you so many dresses to choose and try on! Whats more, we hold exclusivity on major prom brands such as Pia Michi. We stock every single style and colour in store from major prom brands.  Furthermore, we stock 1500 styles which cannot be found anywhere else so you can be sure visiting us first will be worth it!

Prom 2018 Early Bird

10 % Discount off Prom Dresses
22 Jul – 31 Oct
You can now book our boutique anytime up until 9pm,  exclusive for just you and your friends

Avoid Disappointment & Book before hand.

Between January to August appointments are essential during this period. This secures you a changing room for one person, a personal shopper, a Sonique stylist to help you select all the dresses you like to try on & browsing time in the boutique. Appointments have an unlimited amount of time & there is no obligation to purchase your outfit from us.

We are unable to accommodate walk ins if we are fully booked and you may be asked to book an appointment on a different day if you turn up without booking or calling before hand.

Opening Times:

Monday: 10 30am – 6.00pm
Tuesday: 10 30am – 6.00pm
Wednesday: 10.30am – 6.00pm
Thursday: 10.30am – 7.30pm
Friday: 10.30am – 7.30pm
Saturday: 10.00am – 6.00pm
Sunday: 11.00 – 5.00pm

Late night appointments are available till 9pm : Monday – Friday